The Design Method™
Your website
should be
closing clients
while you work.
Shopify strategy and design for beauty and wellness brands that are done leaving revenue on the table.
Who I am
Strategy first.
Design second.
I'm Alisha — a Shopify designer and brand strategist based in Copenhagen. I work with beauty and wellness founders who are already good at what they do, but whose websites aren't reflecting that.
My background is in conversion psychology and brand architecture. I don't just make sites look beautiful — I build systems that take strangers and turn them into paying clients, without you being in the room.
The Design Method™ is the framework I developed after realising that most designers solve the wrong problem. They make things pretty. I make things work.
The Design Method™
A complete system.
Not a template.
Every project follows a research-led, strategy-first process designed to do one thing: convert the traffic you're already getting into clients who are ready to pay.
Before touching your site, I study your ideal client obsessively. What she wants. What stops her from booking. What makes her click away — and what makes her say yes.
Every page, every section, every click mapped with intention. No filler. No wasted scroll. A complete customer journey designed to move strangers toward purchase.
Words written to speak to her transformation — not your service list. The copy positions you as the obvious choice before she even thinks about comparing.
Homepage, product pages, treatment pages, about, checkout, cart flows — everything built and connected so the system runs while you're doing what you're actually good at.
Selected Work
Built to convert.
Designed to last.
Beauty & Eyebrow Brand
MRevive
Full Shopify ecosystem — homepage, product pages, treatment pages, masterclass, checkout and abandoned cart flows. Rebuilt from the ground up around one goal: turn strangers into bookings.
Premium Tea Brand
Téta Rituals
Brand-aligned Shopify build for a premium tea label. Strategy-led design that captures the ritual and feeling of the brand — making it instantly clear who this is for and why it's worth it.
Craft Brewery
Krenkerup Bryggeri
Custom coded web design for a Danish craft brewery. Built to reflect the premium, artisanal nature of the brand with a fully bespoke layout — no templates, no compromises.
Deep Dive — Case Study
MRevive
The situation
Mikaella is a talented beauty founder with a loyal following. MRevive was getting consistent traffic and her work spoke for itself — but her conversion rate was sitting at 0.58%. Visitors were coming and leaving without booking.
The core problem
Potential clients couldn't see treatment pricing without creating an account on her booking platform first. Nobody does that — especially not a new visitor who doesn't know you yet. They left. Went to a competitor. Didn't come back. The issue wasn't her brand. It was the system behind it. And it was completely invisible to her.
What we built
A complete Shopify ecosystem — homepage, three product category pages, individual product and treatment pages, an about page, contact, masterclass information and purchase pages, all legal pages, checkout, cart, and abandoned cart flows. Strategic conversion sections throughout, with every word written to speak directly to her ideal client.
The result
0.58% to 2.5% conversion rate. 20 to 30 bookings per day. Full ROI in under two weeks. Zero ads — all organic. Fully booked through January — known as the slowest month in the beauty industry.
What clients say
Results speak.
People confirm.
Alisha didn't just redesign my site — she rebuilt how my business presents itself online. The results speak for themselves. Fully booked through January without spending a single krone on ads.
Working with Alisha has been truly safe, professional, and completely positive. She managed to understand both my vision and the feeling I wanted to create. Throughout I felt seen, guided and in good hands. She elevated my ideas to a level that actually exceeded my expectations.
Since she fixed everything my clients just come ready. No more explaining. That's literally why I started sending her my own clients too — I just trust her with them completely.
From the DMs
Ready to start
Your website should be working
harder than you are.
Three minutes. I read every application personally and will be in touch within 48 hours if it's a good fit.